Yamaha Music School
Concept #1
This homepage shows my first direction. I wanted an option that shows warmth and authentic photography but still speaks to Yamaha’s legacy brand in terms of color and visual tone. The project also called for a few logo options for "Music School", one of them is shown here. Greek copy shown for conceptual purposes.
The comps include placeholder text (Greek) in some areas. Following design approval, the work would undergo copywriting, active news stories and final image selection(s).
Logo options
As the music school was a new program, no official logo existed yet. In addition to the online layouts, I developed these logo concepts for their consideration.
Concept #2
This concept shows the client-approved version with the final logo in place. The version features a radically different art direction and more pronounced colors stemming from Yamaha’s core purple. The background “waves” are used to convey motion and lead the user down the page. The official launch included a few different pieces of photography.
