Seymour Duncan: Powerstage
Branding elements
Having recently done an entire website for Seymour Duncan, an American company that manufactures guitar and bass pickups, I was asked to develop a min-brand for an effects pedal, Powerstage. I riffed on a few elements taken from my initial art direction. Specifically, a modern typography style, use of grungy elements and bold color usage.
Print ad
Working alongside a copywriter, I brought my branding vision to life through a powerful print ad.
Ad campaign
My last touch for this product introduction was a set of banner ads used to drive customers to their website.